Who does the selecting

Every honoree on this site is chosen by the Digital Agency Award editorial team, and every editorial note is written by the same team, following the published methodology. No celebrity guest list, no names to drop, no credentials to admire.

The editors read publicly available information, mostly what agencies publish about their own work, plus public listings and records. They decide who to list and write a short qualitative note on each honoree. There is no score to appeal. If you want to argue with a note, the criteria are printed in full.